Especially for the many newcomers taking part in MEDICA and COMPAMED, for small and medium-sized companies as well as for highly focused niche players, the high degree of internationality on both the exhibitor and visitor side once again proved to be a decisive success factor in the search for partnerships for development, contract manufacturing and sales. “MEDICA brings together thousands of industry experts from around the world every year. It is the ideal stage to discover the latest advances and developments in the healthcare sector and to forge valuable contacts”, stated Maxine Wang, Managing Director of Bricon GmbH, describing the inspiring global exchange during the trade fair. The company specializes in the development, manufacture and worldwide distribution of spinal implants.

Hospital Conference provides strong impulses for the trade fair business
For more than half a century, MEDICA has been characterized by its ability to surprise with innovations, with program updates that keep pace with the times which ideally bridge the gap between knowledge transfer, professional discussion and relevant exhibitor innovations.
One important new feature this year was the themed hall space allocation in the MEDICA spheres “Med Tech & Devices“ and “Digital Health“ (Halls 12 and 13) with a new location for the accompanying German Hospital Conference. For the first time, the leading event for the top management of German hospitals was held at the very center of the trade fair in Hall 12. At the highly acclaimed opening of the 47th German Hospital Conference, German Federal Minister of Health Prof. Karl Lauterbach (via livestream) and North Rhine-Westphalian Minister of Health Karl-Josef Laumann, among others, addressed the delegates, focusing in particular on the changes in the German hospital landscape as a result of the upcoming hospital reform.

Particularly relevant exhibitors presented hospital decision-makers with innovations for clinical equipment and operating theatres around the event area. This resulted in a perfect match and a strong impulses for the trade fair business, and not only for the company LINAK. Together with TENTE, LINAK presented a new type of drive system that can be integrated into most hospital beds. This works according to the “e-bike principle” and offers hospital staff noticeable relief when transporting patients. “MEDICA was an excellent opportunity to present our new product, which will revolutionize the care sector. We were able to address medical personnel, hospital management, developers and health politicians alike”, commented LINAK’s Managing Director Christoph Messing.

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